A self-assessment for mid-sized outdoor brands ready to get serious about sustainability

shows where your systems are working and where they’re vulnerable

without generic frameworks or time-consuming audits

done in under 30 minutes, with tailored next steps

What you get when you download it?

Whether you’re recertifying soon or just starting the journey, this resource gives you clarity on what’s coming and where to begin.

Side-by-side overview of the 8 impact topics: see exactly which policies, disclosures, and processes are expected, and how deep you need to go.

Planner section to map out your timeline: avoid the “we’ll do it later” trap. Know what to do first, how long it takes, and what resources to line up.

Designed with the 2025 New Standards in mind: this isn’t a recycled guide from five years ago. It reflects the current standards and will be updated as they evolve.

Built by a fractional sustainability expert who’s helped companies like yours get certified:  I work with EU-based brands, many with lean teams and no in-house sustainability lead. This tool distils the process I use with my clients.

The earlier you get your head around what’s coming, the smoother the road. B Corp certification under the New Standards is a bigger lift than before:

• more documentation
• higher thresholds
• new requirements

Some companies are recertifying by the end of this year. Many more in early 2026.

Trusted by brands that prefer clarity

I’ve supported more than 150 brands in designing sustainability strategies and systems that actually work. This guide distills that experience into a practical checklist and planner, so you can approach B Corp certification with clarity, not guesswork.

Over 57 companies have used this resource since its release.
Many are now preparing with calm, not crisis. This is how they told me it helped them:

Ready to start B Corp journey? Get the checklist + planner. It’s free, and it will save you weeks of uncertainty.⤵